Advice for tradespeople

Straight answers about websites, Google and reviews.

• Website builder, paying someone or a monthly service: an honest comparison

  Three ways for a tradesperson to get a website, with the real upsides and downsides of each, including when a service like ours is the wrong choice.

• Google reviews and Google Maps: how they connect and how to ask

  How reviews affect showing up on Google Maps, what Google’s rules say about asking, and a simple way to ask every customer the right way.

• What a tradesperson’s website needs to get calls

  The short list of what actually belongs on a trade website, from the phone number to the towns you cover, and what you can happily leave out.

• Do I need a website if I have a Facebook page?

  A straight answer for tradespeople: what a Facebook page does well, where it falls short, and when it really is enough on its own.